At least they weren’t claiming to be the design experts.
This is great design, the deliberately ambiguous text placement catches the eye of designers, who it’s clearly targeting, and it’s still plenty legible.
The goal is to
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invoke the impression that you are completely inept and fail at designing
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???
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profit.
I think the message (it’s too explicit to call it an implication) is that the customers are designers, they know design better than the advertiser here, who is likely selling some sort of management class.
Yup. Cash in on that pity.
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Is this the IRL version of “The easiest route to an answer to a question, is just to state something online”?
Risky. I didn’t look at this and became compelled to go in person to correct them. Something unique about the online world that invites responses and correction.
God… I can imagine a class about how to teach employees called “How to How To”
please don’t
This is actually genius design. Bravo.
For whatever reason my brain ignored a bunch of words and immediately read it as “we’ll show you how to design lead” (with “lead” being read as the metal). I was extremely confused, but less confused than when I realized how it was supposed to be read.
I immediately got it and I still have a headache.