The theory is simple: instead of buying a household item or a piece of clothing or some equipment you might use once or twice, you take it out and return it.

    • lolcatnip@reddthat.com
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      6 months ago

      Looks a lot like a BMW prototype I saw almost 20 years ago. I kept hoping they’d bring it to market, but I guess it’s safe to give up on it by now!

      • Aatube@kbin.melroy.orgOP
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        6 months ago

        They brought it to market for six glorious years but couldn’t achieve mass-production and spent way too much on a ton of SKUs most people don’t want before they basically went bankrupt.