These findings indicate that Threads engineers are exploring ad technology, but that doesn't mean Threads will debut ads anytime soon, as some suspect.
They have to build social inertia first. This is something Facebook figured out a long time ago and is well-documented. They were begging for money from investors to keep the site running and Zuck refused to run ads because the site was still growing like crazy.
It might be years yet before they start running ads but rest assured they will eventually.
Honestly surprised there are no ads yet. I thought that was the whole point of the website…
They have to build social inertia first. This is something Facebook figured out a long time ago and is well-documented. They were begging for money from investors to keep the site running and Zuck refused to run ads because the site was still growing like crazy.
It might be years yet before they start running ads but rest assured they will eventually.
You don’t raise temperature while the frog is in the pond.
They need to make it nice first, to reel people in. Once they are in and invested, that’s when ads start.
Yep. that’s the classic shitty business model
Make a site that’s attractive to use for a lot of people
Once you have enough people, lock in the users with network effect, walled garden, etc
Use the users to draw in businesses
Lock in the businesses and squeeze them for profit.
Squeeze users and businesses for money, abandon any maintenance and improvement on the site except for monetization.
It’s the 3 D’s.
Well that sounds enshitty.
wait till you see the -ification.
that’s when they start filtering out the genuine content and show you mostly promoted stuff
Hey, I’ve seen that one!