Apple makes low clocked, very wide SoCs, and are always the first customer of the most cutting edge silicon node. This is very expensive. And Apple can eat it with their outrageous prices.
Intel (and AMD) go more for “balance,” with smaller cheaper dies and higher peak clocks. Their OEMs also “cheap out” by bundling a bunch of bloatware that also drains the battery to pad margins.
AMD is only just now getting into the “premium” game with the upcoming Strix Halo chip (M2 Pro-ish spec wise). Intel isn’t there yet, but there are rumors they will as well.
Even if you remove all that crap, battery life is nowhere near the same vs the M-series chips. So while it may be a problem, it’s still not anywhere close to the reason battery life sucks.
Honestly, a lot of that is budget.
Apple makes low clocked, very wide SoCs, and are always the first customer of the most cutting edge silicon node. This is very expensive. And Apple can eat it with their outrageous prices.
Intel (and AMD) go more for “balance,” with smaller cheaper dies and higher peak clocks. Their OEMs also “cheap out” by bundling a bunch of bloatware that also drains the battery to pad margins.
AMD is only just now getting into the “premium” game with the upcoming Strix Halo chip (M2 Pro-ish spec wise). Intel isn’t there yet, but there are rumors they will as well.
Even if you remove all that crap, battery life is nowhere near the same vs the M-series chips. So while it may be a problem, it’s still not anywhere close to the reason battery life sucks.