The first job I had was for a dinky little 15 person company. Obviously they didn’t have loads of money and the way most corporate software contracts work is it’s a lot cheaper for a period, like 1-2 years, and then the price increases. So they would jump ship before the price increase and use another product after that. So I ended up learning loads of different digital marketing platforms. I list them on my resume when I can, otherwise I just list the big ones and put something like “various digital marketing platforms”. But thanks to all the magical algorithms that pick out what they need from all the entries, you pretty much have to have the exact platform they want on your resume in order for the bot to be satisfied. Some things I would understand, like if someone didn’t know how to use key software for their field. But all the other stuff that gets tossed around should be considered “trainable” and not part of application requirements. Yet here we are…
The first job I had was for a dinky little 15 person company. Obviously they didn’t have loads of money and the way most corporate software contracts work is it’s a lot cheaper for a period, like 1-2 years, and then the price increases. So they would jump ship before the price increase and use another product after that. So I ended up learning loads of different digital marketing platforms. I list them on my resume when I can, otherwise I just list the big ones and put something like “various digital marketing platforms”. But thanks to all the magical algorithms that pick out what they need from all the entries, you pretty much have to have the exact platform they want on your resume in order for the bot to be satisfied. Some things I would understand, like if someone didn’t know how to use key software for their field. But all the other stuff that gets tossed around should be considered “trainable” and not part of application requirements. Yet here we are…
ATS allows the least skilled people in a company (HR) to be even less effective.
It does, however, facilitate the easy scraping of applicant data, which can be packaged and sold.