In an email, a Meta spokesperson told 404 Media “We have fixed an error that caused some users to see content in their Instagram Reels feed that should not have been recommended. We apologize for the mistake.” They said that the problem does not have anything to do with Meta’s recent announcement that it would loosen some content moderation rules.

To prove that this was actually happening, I sent Meta six links to graphic reels. These included two videos of people getting shot in the face, a video of a dead body with no context or obvious news value, a person getting lit on fire, the account called “PeopleDeadDaily,” and the tower of terror video. None of these videos have been deleted.

One of the many problems preventing people from actually holding Meta to account for any of this is that everyone’s feed is so incredibly personalized. Like I said, because we report on the darker corners of the internet, my Instagram feed is full of horrific things on a daily basis, which is probably not everyone’s experience.

Waiting for a youtube iceberg video to mention this incident

Then I looked at the comments of many of these videos and it became clear that the issue was widespread. Here are comments I saw on the gore videos:

And people fucking commented on them, rather than just closing the app and doing something else with their life?

What is wrong with people? Has Instagram really got people so well trained they will just sit there and watch people dying out of habit?

Sometimes I really forget that Instagram exists.

Man, Meta sure is having a lot of “errors” lately…

U chose to click the show content button keep scrolling and shut the fuck up.