In the late 90s and early 2000s, internet search engines were designed to actually find relevant things … it’s what made Google famous

Since the 2010s, internet search engines have all been about monetizing, optimizing, directing, misdirecting, manipulating searches in order to drive users to the highest paying companies or businesses, groups or individuals that best knew how to use Search Engine Optimization. For the past 20 years, we’ve created an internet based on how we can manipulate everyone and everything in order to make someone money. The internet is no longer designed to freely and openly share information … it’s now just a wasteland of misinformation, disinformation, nonsense and manipulation because we are all trying to make money off one another in some way.

AI is just making all those problems bigger, faster and more chaotic. It’s trying to make money for someone but it doesn’t know how yet … but they sure are working on trying to figure it out.