It’s a nightmare scenario for Microsoft. The headlining feature of its new Copilot+ PC initiative, which is supposed to drive millions of PC sales over the next couple of years, is under significant fire for being what many say is a major breach of privacy and security on Windows. That feature in question is Windows Recall, a new AI tool designed to remember everything you do on Windows. The feature that we never asked and never wanted it.

Microsoft, has done a lot to degrade the Windows user experience over the last few years. Everything from obtrusive advertisements to full-screen popups, ignoring app defaults, forcing a Microsoft Account, and more have eroded the trust relationship between Windows users and Microsoft.

It’s no surprise that users are already assuming that Microsoft will eventually end up collecting that data and using it to shape advertisements for you. That really would be a huge invasion of privacy, and people fully expect Microsoft to do it, and it’s those bad Windows practices that have led people to this conclusion.

    • Tryptaminev@lemm.ee
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      23 days ago

      Gradual shifts can snowball into huge shifts. a few years ago Linux gaming only existed for the dedicated crowd, that somehow managed to make it work. Now for many it is no different from their Windows experience for most games, sometimes even better.

      Think of it like bubbles pressing against each other. It matters not only how much pressure your own bubble has, but also how much pressure the other bubbles have in finding the equilibrium. The Windows bubble isn’t only weakening itself, the Linux bubble is getting stronger and stronger

      • MagicShel@programming.dev
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        23 days ago

        For me, gaming was the one thing holding me back from really adopting Linux. When I got a PS5, I felt the time was right to make the switch, but I’ve been pleasantly surprised to find pretty much my whole Steam library works fine on Linux. VR still doesn’t work for me, but it seems to be getting there.

        There is still a lot of googling and frustration involved in using and maintaining it, but I’m slowly learning through exposure. There is nothing I want to do on a PC any more that I need windows for. If the auto update stuff worked better, I’d probably recommend it to everyone. But I’ve tried both Mint and Ubuntu and the software updater constantly runs into issues very quickly after install. I’m guessing because of all the different ways to install software, but I can’t understand why it doesn’t just apt update/upgrade behind the scenes because that seems to work just fine.

    • JackbyDev@programming.dev
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      23 days ago

      Hey, if it makes some SVP not get their quarterly bonus then maybe we’ll see a marginal change for sex months! Maybe!

    • c0ber@lemmy.ml
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      23 days ago

      i assume you mean that sarcastically but that is a nightmare for them and every bit of lost marketshare makes it easier to lose more

    • widw@ani.social
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      23 days ago

      You just wait and see. I’ll bet it goes all the way down to 96 and then they’ll really be sorry.

    • BCat70@lemmy.world
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      24 days ago

      Yeah … regedit should not be considered a solution for the user base. In fact any time the user base knows that regedit exists we in IT have failed.

  • cum@lemmy.cafe
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    22 days ago

    Gamers will literally install root kits on their PCs just because an update pop up tells them to. They really don’t care lol.

    • Gormadt@lemmy.blahaj.zone
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      24 days ago

      It’s gotten a lot better over the years

      When I first tried it (back in 2010) it was pretty rough all around but after trying it again recently due to the whole TPM requirement for Windows 11 I’ve found it to be really straight forward

      Linux Mint is really user friendly and is what I’ve even put on my grandma’s pc

      • MacN'Cheezus@lemmy.today
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        24 days ago

        It’s not that it hasn’t gotten better, but that the entire infrastructure that’s underpinning the GUI is simply completely different than what people are used to. And I’m not just talking CLI here, because the average Windows user likely doesn’t use that to begin with – it’s things like filesystem organization, software management, driver installation, configuration files, etc.

        And it’s not that these barriers are insurmountable either, but they DO require a significant amount of cognitive effort that not everyone is willing to put in.

    • Андрей Быдло@sh.itjust.works
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      24 days ago

      It’s just a little different nowadays. Like the other user said, they just don’t know they have a choice or what to choose and follow whatever they know…

      And what was one of the early bolsheviks’ regime strongest points? They created schools and made people literate en masse, and did it with their own curriculum. People became less suspective to ex elites and religious propaganda, and became their target audience.

      Adobe, Google, MS give discounts and special programs for education because this way people get used to their products. Many local organizations that touch these casual users don’t have a real IT department and just flow with what’s given, they don’t make an informed choice like corporations. And that’s probably the place where this switch may even start to begin. A class of students who started with e.g. KDE Plasma would be used to it more than they used to Windows, same with other software. They can already do their homework and play most games. What else do they need?

      The sharp corner is to find money to fund select schools to show others it’s not scary and makes it even cheaper for them in the long run, maybe some special troubleshooting team to teach them the ropes. I’ve heard from some users there and on reddit that their computer classes with a geeky teacher who installed Linux is how they’ve rolled in without a problem.

    • henfredemars@infosec.pub
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      24 days ago

      I’d say it’s really easy. The only requirement is making a choice to use something else, which most unfortunately is already asking too much for the vast majority of users.

    • Refurbished Refurbisher@lemmy.sdf.org
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      24 days ago

      The only real limiting factor is that most computers that you just walk into a store and buy (and are not made by Apple) come with Windows, and people just use whatever comes with their computers.

      People rarely switch even default settings, let alone the entire OS.

      I’m sure if computers came with Linux, there wouldn’t be that many complaints from casual users after they got used to it.

      The hardest people to switch over are the Windows power users in my experience.

      • ItsComplicated@sh.itjust.works
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        24 days ago

        Most are not sure how to safely and properly install a new OS. If a computer came with Linux already pre-installed instead of Windows, count me in!

        • twig@lemmy.dbzer0.com
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          24 days ago

          There are plenty of vendors that ship with Linux preinstalled. Even Dell does this with select models.

          And just for the record, the tone of this is meant to be encouraging. I love hearing that people are open to other options.

        • Refurbished Refurbisher@lemmy.sdf.org
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          24 days ago

          There are vendors who sell laptops that come pre-installed with Linux. Only thing is that they’re a bit more niche. Dell is probably the biggest name who sells computers with Linux as an optional OS on their website, but IIRC they brand it as “developer editions”.

          Otherwise, you get vendors like System76, Tuxedo, Purism, etc. (Maybe Framework, but IDR if they even install an OS)

          I still don’t think that you can walk into a store and buy any of the above.

          Not that installing Linux is difficult; in fact, it’s easier than installing Windows IMO. Most distros come with easy-to-use graphical installers with easy-to-understand language, even for newbies. They also come with a live environment that lets you try out the distro before installing it. Thing is, most people aren’t even going to bother trying it.

          • ItsComplicated@sh.itjust.works
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            24 days ago

            Thing is, most people aren’t even going to bother trying it.

            Here is to that changing. Society needs better options regular users will be able to just purchase and go, imo.

    • areyouevenreal@lemm.ee
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      24 days ago

      It isn’t impenetrable. ChromeOS and Android are Linux based after all. If you don’t want to be prayed upon by Google you can use things like UBlue (inc. Aurora, Bazzite), PopOS, or Mint.

      The advantage of PopOS and UBlue being you can download an image with Nvidia drives pre installed.

      PopOS is a very mac like interface so you might not like it. Otherwise it’s pretty much install and go, has good community support, and even comes pre installed on some high end machines.

      In the case of UBlue they include images for specific manufacturers of laptops like ASUS, Framework, and Microsoft surface. You also get fully automatic atomic upgrades with rollback in case of failure, similar to Chrome OS. This means even if you do something very stupid like reboot in the middle of an OS update, it won’t matter. It’s engineered to be almost unbreakable even for new Linux users thanks to being partly immutable. You get a choice as well between varieties for normal users called Aurora, one of gamers called Bazzite, a development one called Bluefin, and a server version too. Being based on Fedora it’s also reasonably up to date as well, but without sacrificing stability like Arch does.

      Linux Mint is the classic easy to use Linux that runs on most computers made in the last 10 years and often older. It does sometimes struggle on newer machines with drivers though as it’s not using an up to date kernel. What it’s good for is that it pretty much just works when you have it installed and set up. It’s popular so you should get plenty of community support. It’s a quite similar interface to Windows while arguably looking better and definitely using less resources.

    • MajorHavoc@programming.dev
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      24 days ago

      I’ve heard this a few times lately. It makes me curious how recent the impenetrable experience was.

      I’m shocked at the idea that an average Windows user who tried this year’s version of Debian Stable would find it even mildly confusing, much less impenetrable.

      I switch between Windows 10 and Debian 12 Stable, daily.

      I find that, on Debian, all the expected features are in the same spots, acting the same ways.

      Disclaimer: I don’t have an Nvidia graphics card to cause me headaches.

      And I do understand that depending on hardware, installation can be tough. That’s true with Windows, too, of course. At least installation doesn’t have to be an issue for new purchases, since enough PCs can now ship with either pre-installed.

  • jet@hackertalks.com
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    24 days ago

    Not really

    For the retail market, most people just have phones not computers anymore. Microsoft has already lost The Battle of Windows phone.

    For the Enterprise market none of this recent b******* is going to enterprise customers anyway, they would have group policies and volume licensing deals to avoid all the b*******.

    For those poor retail customers who still run Windows, they suffer, but they’re minor, not significant

    • Jo Miran@lemmy.ml
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      24 days ago

      This is for the enterprise market more than anything. Large companies are already logging and mining everything. Slack, Teams chat, Teams voice, email, keystrokes…literally everything. Microsoft’s problem is that Enterprises are using third party products to do so. Recall solves that competitive issue for MS. I have no doubt that it will be tied to their cloud offerings, and I have no doubt that MS will retain the right to use it all of the data from the consumer side for AI training.

      • jet@hackertalks.com
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        24 days ago

        I’ve worked extensively in the Enterprise environment, and data exfiltration is a massive concern for any company with intellectual property, which is most of them.

        Having data leak at all, another vector for exfiltration, is a huge huge risk.

        Heck, I’d be surprised if Microsoft itself let its own developers run Total recall

        • Jo Miran@lemmy.ml
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          24 days ago

          As an infosec professional for way longer than I care to remember, you are preaching to the choir. That said, all of our clients are both large enterprise and critical infrastructure, and they all log (and mine) everything. Not only that, they are shipping this directly to third parties. It makes me break out into a cold sweat every time I think about it, but here we are.

          PS: OK, all the US based ones. Our EU based client does not do this to my knowledge and I assume it has to do with EU regulations, but that’s just a wild guess.

          • jet@hackertalks.com
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            24 days ago

            Good point. But the companies are at least controlling the data pathway, being aware of it, signing off on it, doing it for their benefit.

            And I imagine at least for the US companies, every company they exfiltrate data to, is contractually obligated to keep their data private

    • Lmaydev@programming.dev
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      24 days ago

      For the majority of commercial users they literally don’t give a fuck either. It’s on techies that really care about his stuff sadly.

      • jet@hackertalks.com
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        24 days ago

        Possibly. But I’m also definitely lazy, and my voice to text automatically censors. And I don’t feel like changing it. So f*** it

  • naeap@sopuli.xyz
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    24 days ago

    Microsoft has built a number of safety features into Windows Recall to ensure that the service can’t run secretly in the background. When Windows Recall is enabled, it places a permanent visual indicator icon on the Taskbar to let the user know that Windows Recall is capturing data. This icon cannot be hidden or moved.

    Oh my, that one is really cute

  • gravitas_deficiency@sh.itjust.works
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    24 days ago

    A lot of people here seem to be missing the nuance.

    Sure, it’s problematic for their consumer market share, but you’re right that that’ll probably be forgotten by the mostly tech-illiterate populace over time. But that’s not the problem.

    Step 0 of MS’s plan for this should have been “make sure there is an absolutely bulletproof and ironclad way to disable that stuff completely for enterprise customers”. And they didn’t do that. So now, enterprise IT writ large is going to… you know… just not buy any of these devices. Which is absolutely their right.

    But the really frustrating bit is that MS may have significantly harmed the rollout of ARM-based laptops (as well as x86 chips with beefy NN-optimized tiles) with this, and additionally done real, massive harm to Intel, AMD, and Qualcomm by doing so. All three of those manufacturers have gone to ENORMOUS lengths to roll this tech out, largely at MS’s behest. They’re all going to take this on the chin if the rollout goes poorly. And the rollout is already going poorly.

    But MS thought they could Apple-handwave away the details. And they can’t, because a lot of people who understand the absurd security implications of continuous capture and OCR and plaintext storage of the OCR output. It’s not something you can handwave away. It’s entirely a non-starter in the context of maintaining organizational security (as well as personal data security, but we’ve already talked about why that’s a bit of a moot point with the general public). But enterprise IT largely does try to take their job seriously, and they are collectively calling MS’s bluff.

    The problem for the long term is that MS has pretty much proven to the IT industry with this stunt that they can’t be trusted to make software that conforms to their needs. That’s a stain that isn’t going to go away any time soon. It might even be the spark that finally triggers enterprise to move away from MS as a primary client OS. After all, Linux is WAY easier to manage from a security perspective.

    TL;DR: the issue is that MS has significantly damaged their reputation with this stunt. And you can’t buy reputation.

    Edit:

    The article has an update:

    Update noon ET June 7, 2024: Microsoft has released a statement noting it is making three significant changes to how Recal works including making it opt-in during setup, requiring Windows Hello to enable Recall, proof of presence is now required to view your timeline, and search in Recall, and adding additional layers of data protection including “just in time” decryption protected by Windows Hello Enhanced Sign-in Security (ESS) so that snapshots will only be decrypted and accessible when the user authenticates.

    It’s definitely a move in the right direction… but it also begs the question of why didn’t they do that in the first fucking place? Seriously, some heads are gonna roll over how badly this whole release was planned, and the very clear lack of due diligence.

    • Optional@lemmy.world
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      24 days ago

      For anyone for whom Micro$oft’s reputation wasn’t already cartoonish villainy, sure.

      For those of us from the olde worlde, who marveled at dancing monkey boy on a grainy quicktime file, it’s absolutely par for the course. They can shutter everything but cloud tomorrow and still rake in 100 Billion a year for the foreseeable future. It was a monopoly thirty years ago (convicted 20 years ago) that has eaten and shat whatever and wherever it wanted for decades.

      The judiciary and congress don’t understand shit, and if they did m$ bought them. Done.

  • beaxingu@kbin.run
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    24 days ago

    Microsoft should go further and further with this so that windows becomes worse so that less people use it.

  • dmtalon@infosec.pub
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    24 days ago

    Ya, a PR nightmare for the next 15 minutes until the next unbelievable thing comes along and the ADD nature of people forgets windows is watching everything they do.

    • gusgalarnyk@lemmy.world
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      24 days ago

      I’m swapping to Linux finally because of it. Few things are black and white but these things do have effects and some additional percentage of users are shifting over because of it.

    • gravitas_deficiency@sh.itjust.works
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      23 days ago

      Ok fine, I’ll repeat it again:

      You’re right - many consumers will likely forget about it and just use it anyways. But enterprise customers absolutely, categorically will not. Even with their damage control, this is still going to hurt them a lot. Moreover, it’s going to hurt hardware sales from Intel, AMD, and Qualcomm, all of which have dumped MASSIVE amounts of capital into this tech. This is going to slow the rollout of NN-optimized chip tiles, and that is going to directly hit their bottom line. Microsoft hurt themselves AND the three most important hardware partners they have.

    • FlashMobOfOne@lemmy.world
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      24 days ago

      That’s usually what I think too, but after watching how Twitter’s gone to shit since the two big user departures, I think this could legitimately affect Microsoft’s bottom line.

      • helenslunch@feddit.nl
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        24 days ago

        Twitter is a great example of the exact opposite being true. Are people upset? Absolutely. Did they leave the platform? Nope. Maybe a small percentage.

      • Voytrekk@lemmy.world
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        24 days ago

        That will rely on businesses moving away from Windows. That is where they make a ton of their money with Enterprise licenses and Office 365 subscriptions.

        • FlashMobOfOne@lemmy.world
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          24 days ago

          Yup. It’ll depend on how they handle Recall at the institutional level.

          It’s a given that hospitals and law firms will have to turn it off, as they’re required by law to honor privilege. We’ll see what choices they make.

          I find the nosedive in Twitter’s stock price these last few years encouraging. It seems for many there is a red line.

          • ShepherdPie@midwest.social
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            24 days ago

            We handle a lot of IP on our Windows PCs so it’s debatable. However, in recent years, Microsoft has taken over most of our services with SSO, office 360, teams, etc so who knows.

          • Starkstruck@lemmy.world
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            24 days ago

            They do care about keeping their company secrets and proprietary info though. Recall could make corporate espionage a cake walk.

      • dmtalon@infosec.pub
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        24 days ago

        I believe the biggest thing that will hurt MS is moving to subscription. The vast majority of users aren’t gonna wanna have a forever fee when they buy a laptop/PC

        • FlashMobOfOne@lemmy.world
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          24 days ago

          That’s definitely going to be a problem for them, yes, because it’s also going to drive a ton of traffic to Linux and Linux is going to get even better.

    • dinckel@lemmy.world
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      24 days ago

      A lot of people would have huge bursts of negativity about this, but at the same time remain stubborn enough to not even consider evaluating alternatives. Microsoft and Apple spent decades making sure this would work

      • dmtalon@infosec.pub
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        24 days ago

        For now at least, I block as much telemetry at the network level (DNS level) using pihole.

        Annoys my wife and kid at times. I try to explain why and what it means but convenience is king unfortunately.

        • dinckel@lemmy.world
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          24 days ago

          My mom only really browses the web, writes emails, and edits and occasional document. I’ve given her my old XPS 9350, with Fedora installed on it, and she’s been very happy with it. Keeps saying that everything just makes sense, and when she needs something, it’s easy to find. She’s far from tech savvy, but not completely clueless either

    • assassinatedbyCIA@lemmy.world
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      24 days ago

      I agree with your point, but I think it’s important not to forget just how shitty tech media is a holding these companies to account. Half the shit most mainstream tech journalist publish borders on hagiography for these companies.

  • AutoTL;DR@lemmings.worldB
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    24 days ago

    This is the best summary I could come up with:


    As CEO Satya Nadella described it, Windows now has a photographic memory that uses AI to triage and index everything you’ve ever done on your computer, enabling you to semantically search for things you’ve seen using natural language.

    Your favorite web browser, video editor, or music streaming app of choice could release an update that begins scraping data from Windows Recall and uploading it to its own backend.

    Many have already assumed the worst; that Windows Recall will eventually be used as a means to sell data to advertisers and train AI models, and that if it’s not happening today, it’s only a matter of time.

    It’s a feature reserved exclusively for new PCs shipping under the Copilot+ umbrella, which means if you want to use it, you’ll have to buy a new device with a neural processing unit (NPU) that can output 40 TOPS of power first.

    But there’s a very dark cloud hanging over this feature right now, and a lot of privacy conscious people are simply not going to be able to subscribe to the idea of Windows Recall in its current form.

    I suspect this means we will see new features and capabilities added to Windows Recall over the coming months, along with updates to ensure the data it collects is secure on the device.


    The original article contains 2,259 words, the summary contains 219 words. Saved 90%. I’m a bot and I’m open source!

  • Katana314@lemmy.world
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    24 days ago

    The article was revised with a PR release from Microsoft saying they’ll make the feature opt-in.

    Let’s of course not forget that things like upgrades to Windows 11, and use of an MS Account instead of local account, were opt-in…until they weren’t. Require them to sign a contractual agreement that this feature will remain opt-in forever.

  • absquatulate@lemmy.world
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    24 days ago

    I don’t think this will bury MS because they can easily market this to enterprise clients ( if they haven’t already ). Recall is a particularly useful tool for any employer that wants to keep track of everything employees do, especially in an age of WFH. They probably fogired they can take the PR hit from users concerned about privacy and move on unaffected.

  • neo@lemy.lol
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    24 days ago

    Aside from the security nightmare, I’m really curious what havoc the LLM can cause by hallucinating stuff, based on how suggestive a question is asked.

    Wife on husband’s account: “What dating sides did I visit this year?”
    “Here are the 5 most popular dating sides you visited last year:…”

    “When was the last time employee X watched porn and on what side?”