This is especially true with luxury brands like Louis Vuitton, Gucci, and Prada. People are either trying to impress others with fakes, or they’ve actually paid full price to become walking billboards.

Similar thing with iPhone cases that have a cutout for the Apple logo. That’s just hilarious.

  • kambusha@sh.itjust.works
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    2 months ago

    Sports jerseys are even worse. You pay a fortune, to wear plastic, and then you have 3-4 sponsors plastered all over the shirt.

    • oce 🐆@jlai.lu
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      2 months ago

      And the next year the t-shirt is expired because the player changed number or club, ka-ching! It’s like the football video games, they can sell the same low quality goods every year by just claiming that they updated the teams.

    • ContrarianTrail@lemm.eeOP
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      2 months ago

      I was conteplating between Unpopular Opinion and Showerthought but it feels more like an thought than an opinion and I don’t think it’s very unpopular either.

      • TheTechnician27@lemmy.world
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        2 months ago

        Honestly, I think you chose right just because I don’t think this is that unpopular an opinion. Maybe there should be a grindsmygears community for people to air their annoyances, but I can imagine that going downhill from sensible stuff like this to kind of a cesspool.

  • 5714@lemmy.dbzer0.com
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    2 months ago

    Have you seen music lyrics? They’re full of advertisements.

    People pride themselves to be walking billboards. I think it somewhat resembles wearing the coat of arms of your lord in the millennia before.

  • _____@lemm.ee
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    2 months ago

    there’s a brand I like that sells fast fashion (sue me) with 0 branding on any of their clothing items

    I have like a dozen sweaters from them, they aren’t as cheap as they used to be but nothing is now

  • oce 🐆@jlai.lu
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    2 months ago

    The funny thing is that the rich people know that those are 2nd class luxury. The real luxury clothes do not have big logos, they are made with expensive materials like silk, cashmere and other expensive hand crafted fabrics that most people can only afford exceptionally. Most Luxury brand sold their soul for profits by creating those 2nd class that wanna-look rich people can afford, but they still sell their actually valuable products to actually rich clients, without big logos.

  • cRazi_man@lemm.ee
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    2 months ago

    They are fulfilling their purpose though. These people are trying to announce their “status” in society so others know how rock and successful they are. They’re not advertising the brand, they’re using the brand to advertise themselves. The problem is that a lot of people in society are actually impressed by shit like that.

    • ContrarianTrail@lemm.eeOP
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      2 months ago

      They are, in fact, advertising the brand though.

      I wouldn’t criticize an athlete for wearing a jacket covered in sponsor logos - they’re the ones getting paid to wear it. With clothing brands, though, it’s the exact opposite.

      I’m also unsure how well this signaling actually works. It feels a lot like name-dropping; almost everyone does it, yet no one seems genuinely impressed by it.

      • cRazi_man@lemm.ee
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        2 months ago

        yet no one seems genuinely impressed by it

        You’re living in a bubble. Very many people are impressed, even if you and I aren’t. I never cared or knew about these things before. But my wife does know about brands and will point out when someone is wearing over £20000 in their outfit. My parents push me to buy an expensive car “because of how it appears” to have the more luxury brand car (even when I don’t care). My cousin says he has to go on holiday to fancy places to keep up with what other parents/kids talk about in their private school.

        I think it is all nonsense as well, but the reason so many people still do it is because it absolutely works. Most people are certainly impressed even if you aren’t.

        There’s plenty to learn about this if you want. But not understanding this at all and dismissing it is living in an ill-informed bubble. For Lemmy nerds the status might not come from Gucci shirts, but instead might come from Thinkpad laptops, more difficult to use Linux distros and socially liberal virtue signalling. Portraying status is part of the human condition and takes many forms (most of which are very absurd).

        • ContrarianTrail@lemm.eeOP
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          2 months ago

          my wife does know about brands and will point out when someone is wearing over £20000 in their outfit

          Here’s the difference: that 20k outfit doesn’t have logos all over it. Your average SUPREME enjoyer isn’t going to recognize an outfit like that - only those truly informed on the matter, or other wealthy individuals, would. It’s like wearing an entry-level Rolex; it hardly impresses anyone. A true baller wears an unassuming Patek Philippe. There are those pretending to be wealthy who can only fool poor people, and then there are those who may not seem wealthy at a glance, but those in the know can tell.

          • vinnymac@lemmy.world
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            2 months ago

            African American culture is the antithesis to your argument. Even the most wealthy individuals sporting logos of all kinds, literally as status symbols.

            I agree that people have become walking billboards, but I don’t think it’s always black and white in fashion, it’s much more complex than “rich people don’t wear logos”

  • Paradachshund@lemmy.today
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    2 months ago

    It’s a symbol of wealth. They want you to know the brand because it tells others they have the means to afford it.

    I totally agree with you, though. It’s tacky.

    • ContrarianTrail@lemm.eeOP
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      2 months ago

      It is, but it doesn’t always work that way. Driving an expensive car is also a symbol of wealth, but my first thought is that there’s no way you paid cash. To me, it signals poor financial choices, which isn’t typically what genuinely wealthy people do.

      • Tamo240@programming.dev
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        2 months ago

        At least an expensive car is usually a better product though, so many of these t-shirts are simply cheap cotton but the price is $$$$ because the logo of a company that also makes actually expensive products is on it.

  • edric@lemm.ee
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    2 months ago

    The only other type of clothing with clear, visible branding I own aside from band shirts is tech vendor shirts from conferences. But those I get for free, so I didn’t exactly pay to become their billboard.

  • Annoyed_🦀 @monyet.cc
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    2 months ago

    I don’t mind to be your walking ads as long as it looks nice and it’s free, and i’m wearing that at home. If i paid for that i’d expect your brand is invisible, or at least barely visible and not the centerpiece.

  • Lysergid@lemmy.ml
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    2 months ago

    See no problem as long as person genuinely likes branding, not because “flex”. For example i have Adidas Original hoodie and I like it has huge logo coz it’s iconic design of hoodie from golden era of hip-hip and break dance. I would never wear same from other brand or even “three stripes” logo from the same brand.

  • dan1101@lemm.ee
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    2 months ago

    Yeah I think if you’re going to be advertising their brand the product should be free or they should even be paying you to wear it out in public.