Edit: to clarify: the message in the ad is actually ironic/satirical, mocking the advice for cyclists to wear high-viz at night.

It uses the same logic but inverts the parts and responsabilities, by suggesting to motorists (not cyclists) to apply bright paint on their cars.

So this ad is not pro or against high-viz, it’s against victim blaming

Cross-posted from: https://mastodon.uno/users/rivoluzioneurbanamobilita/statuses/113544508246569296

  • stoy@lemmy.zip
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    27 days ago

    To be fair, cars have headlight and taillights.

    Here in Sweden cars are required to allways have their headlights on when the car is moving, making them far easier to see even during the day.

    It us frankly one of the most annoying things about crossing the street when being abroad, cars having their headlights off during the day, it is much more difficult to see if a car is moving if it has the headlights turned off, than if they are on.

  • magikmw@lemm.ee
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    26 days ago

    It’s funny, but as a driver and a cyclist, the amount of times I barely saw the person on the bike, because they had no hi viz, no lights and no reflectors (and black/dark clothing), even in moderately good visibility conditions is too damn high.

    It’s not that big of a deal in cities, but I’d be really pushing it to ride my bike out on a 70+ kmph road, and you’d have to hold me at gunpoint to do it without any lights, because I’d be as good as dead anyway.

    Of course black cars are kinda the same, except here in Poland every car is required by law to have at least position lights on at all times (yes, sunny daylight too), and it makes a world of a difference no matter the paint color.

    • JovialMicrobial@lemm.ee
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      26 days ago

      I prefer when all people occupying the road, whether its a pedestrian, cyclist, motorcyclist, car, or horse rider be as visible as possible.

      Its why I refuse to drive a gray or silver car. They blend in with the pavement at certain times in the am and pm and if it’s raining really hard they disappear. In a lot of ways they are worse than black cars.

      What’s wrong with making sure you are visible? Why is that something to make fun of? (I’m not asking you directly, I just don’t get the joke in the ad.)

  • jabathekek@sopuli.xyz
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    27 days ago

    I only wear hi-vis to take one more excuse away from the driver when they hit me. It doesn’t actually help people see me in my experience.

    • M600@lemmy.world
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      27 days ago

      In my city, the roads are not lit very well so high vis helps me see bikers a lot better.

  • frayedpickles@lemmy.cafe
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    26 days ago

    The number of dumbasses I see biking against traffic with no lights wearing black well after dark is too high for me to find this remotely serious.

    Also, cars have a dozen reflectors, daytime running lights, and a ton of safety mechanisms.

    Tldr: meme better, this is wrong and unsafe

    • rickyrigatoni@lemm.ee
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      25 days ago

      A lot of the posts here read like the OPs don’t actually know anything about cars. Or roads. Or traffic laws. Or common sense.

  • weker01@sh.itjust.works
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    26 days ago

    I actually fully agree with the message. Bring back bright colors for cars!

    Also participating in traffic at night is always a risk so wearing at least a bit of high-viz is just to minimize that. It’s not like we are wearing it in jobs for the look.

  • SuperSpruce@lemmy.zip
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    26 days ago

    When I’m on the road, I want to be visible. On my red motorcycle I wear a bright yellow helmet and a jacket with hi-viz strips. The problem is that car manufacturers only offer boring colors and charge an exorbitant fee for a cool color if they offer them at all.

    • invalid_name@lemm.ee
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      26 days ago

      You’re missing the point.

      Its saying not killing cyclists is the job of the people who would be killing cyclists. Its saying operating dangerous heavy machinery is a privilege and it comes with responsibilities. A cyclist us never to blame for a car hitting a cyclist. It is always always always the drivers fault, because they chose to drive a car.

      In my opinion a much too common privilege with responsibilities we dont take near seriously enough.

        • invalid_name@lemm.ee
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          26 days ago

          Sorry, when I wrote it I thought this was /fuckcars like ‘fuck you’ and not fuck cars like ‘fuck me now, I don’t even care who’s watching’. My mistake, and I now realize this was not the correct place to post this take, whether I believe in it or not.

          I’m sorry, I thought this was satire not erotica. I’m not here to cockblock anyone.

  • Sibbo@sopuli.xyz
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    27 days ago

    Arguably, if everything is high-viz, then cyclists may just blend in between the cars and be overlooked again. It does make sense that weaker participants in traffic are more visible, as long as everyone else is also visible.

  • DarkSirrush@lemmy.ca
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    27 days ago

    I thought I bought a blue car. It was advertised as blue, paint job clearly said blue, the rendered image of the color was blue. My insurance paperwork states it is blue (as that’s what the NVIS calls it).

    In real life, i have a black car. The blue pigment is so dark that is black, except in very specific, harsh lighting at certain angles. And then you can see it sparkles blue.

    • Rai@lemmy.dbzer0.com
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      27 days ago

      If only it had lights

      (I know what community I’m in and that the original post is satire)

      • Windex007@lemmy.world
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        27 days ago

        I mean, OP says it’s satire but then says they’re mocking the advice to wear hiviz. As if it isn’t the law pretty much everywhere to have functioning lights on a vehicle.

    • frayedpickles@lemmy.cafe
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      26 days ago

      I especially love those bright headlights that blind you and the ones that have flashing LEDs on their undercarriage to distract you. (But actually I mostly agree, just pointing out the extreme cases which universally suck)

  • Spezi@feddit.org
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    27 days ago

    I drive a Smart 451 which was silver initially. I can‘t count the amount of times that trucks and cars on the highway cut me off. At first I thought they were just assholes, but now I think its partly because its such a small car that the silver blends in with the street.

    Two years ago, I wrapped my car in bright neon orange as part of an ad campaign from my company and it feels like I‘m getting noticed much more often. It‘s literally like a high vis west for my car.

  • Treczoks@lemmy.world
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    27 days ago

    I never understood people buying black cars. Not just because of visibility, but they turn into f-ing ovens in the summer.

    • faercol@lemmy.blahaj.zone
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      27 days ago

      It’s not like there’s always the choice. My previour car was red, and I wish I could have bought me current one in a bright color, like red or orange, but there was just black or grey, it’s so boring

    • lightnsfw@reddthat.com
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      26 days ago

      I have a black car. I just like black. I haven’t noticed it to be much worse than any other car I’ve had during the summer. I had a white car of similar dimensions for a while before that and it felt just as hot. Or at least past the threshold of “too hot”.

    • thatKamGuy@sh.itjust.works
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      26 days ago

      Seconding this opinion; I really wish non-commercial vehicles were prohibited from defaulting to black/white/silver/grey - being back the skittles colour palette!

  • Revan343@lemmy.ca
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    25 days ago

    It’s not victim blaming, it’s practicality. You can be right, and still be dead. Motorbikers have the same problem as us pedalbikers

    • lgsp@feddit.it@feddit.itOP
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      25 days ago

      It’s victim blaming because you are acting on the wrong side of the problem: in every field where you need to mitigate some danger, self protection is the last thing to do, not the first. The first thing to do is to act on the source of danger: avoid (es. bike infrastructure) and mitigate (es: redice speed, less cars, less dangerous cars…)